art direction & Design

Anytime Eggs

​

Following up the weekday eggs campaign, this billboard will focus on the simplicity and versatility of eggs. We will do this but using the time on the billboard to correlate with the number of minutes it takes to make a recipe with eggs. Starting with 5 am for the morning commuters, as the day goes on the egg recipes get more elaborate, but only up to 24 min worth of cooking. Breakfast, lunch and dinner recipes all under 24 min of cook time.

​

Carte Blanche Finalist